I'm a product designer who turns ambiguity into clarity. Over the past 4+ years, I've worked end-to-end, from research to shipping, collaborating closely with engineering to make sure what's designed is what's built. I build systems and guidelines that scale, not just screens.
Problem-solving and problem-spotting come naturally to me. First principles, reframing the question before jumping to answers. My education at NID taught me that problem-solving is just one frame. Design also exists to think about the future, to evoke emotion when it needs to, to ask 'what if' and 'could this exist' long before there's a brief.
When a problem is on my mind, it stays with me. I carry it into conversations, into things I observe, into completely unrelated contexts, and that's often where the dots connect. I think about how a product actually lives in someone's day. What happens when things go wrong, not just right. What a product communicates even when it's silent.
I care deeply about design as a craft. I question conventions, and form points of view that make future decisions easier, not just current ones prettier. I believe the best design is the kind users never notice. It just works.
Experience
Senior Product Designer
Sep 2024 – Present
Led the customer and construction-partner app for home construction, informed by continuous field insights; Designed workflows across payments, project progress visibility, issue resolution, and floor-plan design phase
Brick & Bolt
Bangalore, IN
Product Designer
Mar 2022 – Jun 2024
Led UX for an AI-powered music creation platform; Designed workflows for the Zee5 OTT platform across mobile, web, and TV surfaces; Worked on content discovery, streaming, and engagement features, including gamified experiences for live sports
Zee Entertainment
Bangalore, IN
Design Intern
Aug 2021 - Jan 2022
Identified opportunities and delivered end-to-end solutions for a global donation management system
Walmart
Bangalore, IN
Design Intern
May 2018 - Mar 2019
Developed brand identity and launch assets, including logo, packaging, manuals, and user testing, for an early-stage startup
Empathy Design Labs
Bangalore, IN
Education
Master of Design, New Media Design
Jul 2019 – May 2021
National Institute of Design
Gandhinagar, IN
Bachelor of Design
Jul 2015 - Apr 2019
Indian Institute of Technology, Design and Manufacturing
Jabalpur, IN
